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ROASSensor
Documentation
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Documentation

Install the tracking snippet, connect revenue and ad spend, and understand exactly how ROAS Sensor decides which ad earned a sale.

Getting started

IntroductionWhat ROAS Sensor does, and what it takes to get your first honest ROAS number.Quick startSnippet in, revenue connected, spend connected. Roughly ten minutes.

Connecting your data

Website trackingThe snippet, every option it takes, and the JavaScript API it exposes.Events & funnelsTrack the steps before the sale, and why a value here is never counted as revenue.Mobile SDKsNative Android and iOS tracking, and how app beacons are authenticated.First-party deliveryThe single biggest lever on accuracy, and the twenty lines of config it takes.Tracking linksMeasure placements where you cannot run a script at all.

Revenue & spend

Reporting revenueStripe by webhook, everything else by one POST from your server.Ad platformsConnecting Meta, Google Ads and TikTok, and how spend joins to revenue.

Understanding your numbers

How attribution worksWho bought, which touches get the credit, and where the guessing stops.Dashboard & reportsWhat each panel is answering, and how to tell a real problem from a quiet week.

Account

Team & accessInviting people, what each role can do, and how sessions behave.Security & privacyWhat is stored, what never is, and how to erase a person on request.TroubleshootingThe five things that actually go wrong, and what each one means.